Cloud, Organisational Transformation Because of Digital, Big Data… And From Green Electricity to Green Issues Theatre

A unique mix of business and arts sector speakers to give a thorough briefing, both visionary and practical. A wide-ranging workshop which has deep implications for the future of arts organisations, especially suited to senior management and colleagues in general management, finance, marketing and IT.

Information Technology: Constantly Evolving, But What Is Important?

Dr Dave Watson, Director, Emerging Technologies, IBM

Dave, from the world-famous IBM Hursley laboratories, is the person who briefs company boards on emerging technologies – and he’s going to brief us! In this talk Dave will take a look at the current directions in IT and pick out what he believes are the areas of most opportunity for arts organisations. He will cover aspects of cloud computing, big data, analytics, mobile, social business, and security. This will not be a talk full of jargon and buzz words: Dave will draw on his many years of working with a broad range of customers to present the challenges and opportunities rather than tell the audience how things work. By the end of the talk the audience should feel they have a framework to see how IT is changing and what can be expected in the short to medium term.

A Cloud Spotter’s Companion to Contemporary Art

Jo Fells, The Arts Catalyst

Jo will explain how she has safely and economically lifted The Arts Catalyst into the Cloud, with Cloud storage, Cloudware, not-for-profit deals and freemium apps (free core product, premium features you pay for).

Leading Digital Transformation: How Cultural Organisations Can Adapt and Succeed

Alex Morrison, Cogapp

Cultural organisations face significant and particular challenges in adapting to a digital world. How should they respond? This talk will review some of the challenges and suggest six critical success factors. The authors have been privileged to work on strategic digital programmes with more than a hundred prominent organisations including the British Museum, the National Gallery and London 2012. The ideas in this talk are based on that experience and an in-depth study that looked at digital transformation from the perspective of the chief executive and the head of digital.

The Transformational Effects of Social Business

Stuart McRae, IBM Executive Collaboration & Social Business Evangelist

Many industries are struggling to come to terms with the disruptive transformation brought on by social media, and the arts is no different. But it is also an opportunity. As well as providing new ways to engage with the audience, social is going to enable new ways of running and managing arts organisations. Stuart is an Executive Collaboration & Social Business Evangelist for IBM, where he helps business executives and strategists with their organisations’ digital strategy and helps them to improve the effectiveness of their workforce. He speaks at public events, provides executive briefings and runs workshops. He also briefs industry analysts and the press.

The Unusual Suspects – The Collaborative Big Data Project for Nine Newcastle and Gateshead Arts and Cultural Organisations

Jackie Hay, Morris Hargreaves McIntyre

Jackie is the Morris Hargreaves McIntyre project lead on The Unusual Suspects project, funded by The Digital R&D Fund for the Arts (Nesta, Arts Council England and Humanities Research Council). Nine arts and cultural organisations in Newcastle and Gateshead are going to pool, profile and segment their audience data to enable them to develop a series of audience offers to test the most effective ways to re-engage infrequent attenders, encourage audience cross-over and deepen audience engagement. Jackie will explain what they are going to do and how they are going about it.


From Green Electricity to Green Issues Theatre: or How We’re Using Arts and Technology to Change the World from Dalston

Feimatta Conteh, Arcola

Arcola brings together seemingly disparate strands: award winning theatre, hydrogen fuel cell systems development, thriving youth and community engagement and embedded sustainability. Feimatta Conteh – Arcola’s Sustainability Manager – will talk about how all these elements come together to promote sustainability and help create a positive future.

Produced by Martin Black & Robert Marcus 


  • Date 06/11/2014
  • Time @ 10:00-16:30


  • The Theatres Trust